Fall is upon us, and Winter is just around the corner, and you know what that means. Yes! It’s seasonal menu time. Whether you run a cafe or a restaurant, seasonal menus are an excellent way for your venue to stay relevant and dynamic.
Over the past few years, seasonal menus have proven to be an irreplaceable and powerful marketing tool that drives sales and increases brand awareness.
Going seasonal is precisely what your restaurant needs to shake up things a little, and here is why.
Introducing New Experiences to Guests and Staff
Seasonal menus appeal to all customers, especially when they are tagged with a “limited-time offer,” which creates a sense of exclusivity and urges customers to try it out before it’s too late.
They also keep things diverse in your kitchen as it allows your chefs to get creative and inventive with their dishes and gives your staff a change in pace with introducing new and exclusive dishes to customers.
Eating the Seasons
When it comes to seasonal menus, it’s all about fresh flavors. Seasonal menus allow your customers to enjoy the authentic taste of seasonal produce, and the fact that every season comes with plentiful ingredients allows your customers to catch the essence of freshness in every bite.
A restaurant management system, like Foodics, will be indispensable to your restaurant. Since it will help you avoid wasting products and ingredients by applying a “First in First out” (FIFO) basis to guarantee no older stock is shelved, thus preventing unwanted wastage and ensuring the freshness of every single dish.
Controlling Food Costs
The abundance and low cost of seasonal products enable you to include various options in your seasonal menu. These seasonal dishes cost way less and are more profitable than other menu items.
Offering a diverse menu every few months that is affordable to your customers drives sales and increases your profits.
However, controlling costs during seasonal changes is essential for a restaurant business. This is where a restaurant management system such as Foodics comes in handy by ensuring all seasonal items that you put on the menu have high-profit margins.
Keeping Your Business on Trend
In this fast-growing world, businesses must stay on trend as this is what will keep your customers interested in your brand.
Whether the trend is Back-to-School or Strawberry Cakes, or Pumpkin Spice latte, keeping yourself up-to-date with these trends will make your restaurant the talk of everyone.
Seasonal menus allow your restaurant to stay on top of the game, all of which make your business stand out seasonably. Yes! Challenges are a part of designing seasonal menus. However, with Foodics, we get your back; with the time event feature, you can create seasonal menus, updated menus, or even a limited-time menu conditioned with a specific branch, a specific time of the year, or even of the day. Believing in a culture of seasonality will make your restaurant seasonably unique.