Foodics UAE Partners with Adyen to Enhance In-store Payment Experience

  • Milestone agreement announced at Seamless Dubai 2021
  • Partnership set to enhance the guest experience at F&B establishments across the UAE


XX September 2021, Dubai, United Arab Emirates


Adyen (AMS:ADYEN), the global payments platform of choice for many of the world’s leading companies, today announced the partnership with Foodics UAE, the leading FoodTech and FinTech company based in the Middle East. 


Through this strategic partnership, Adyen will power Foodics PAY UAE with its smart POS terminals, which guarantee speed in every transaction and provide guest insights so restaurants can better understand their guests and enhance the dining experience. This end-to-end integration will remove friction for restaurant owners, such as avoiding manual entry mistakes and decreasing reconciliation time.


As Adyen seeks to provide businesses of all sizes with its technology, partnering with platforms such as Foodics allows Adyen to instantly reach their large and growing client base. Foodics caters to every segment of the F&B sector from traditional dine-in restaurants, cafés, fast food outlets, bakeries, food trucks through to cloud kitchens.


“At Foodics, our mission is to empower restaurant owners with a comprehensive management solution to enrich their operations. This latest partnership with Adyen ensures that Foodics becomes a seamless one stop shop for business owners for all their business operations. We are delighted to welcome Adyen to the Foodics family and look forward to a long-standing partnership,” said Tjalling van den Burger, Country Manager – UAE & International Markets at Foodics.


“This partnership unlocks a world of opportunities. The food and beverage industry is one where we’ve seen a lot of room for implementation of our technology, and we are well positioned to support business enablers like Foodics in providing managed processing and growth solutions for restaurants,” said Sander Maertens, Head of Middle East at Adyen.


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About Adyen

Adyen (AMS: ADYEN) is the payments platform of choice for many of the world’s leading

companies, providing a modern end-to-end infrastructure connecting directly to Visa, Mastercard, and consumers’ globally preferred payment methods. Adyen delivers frictionless payments across online, mobile, and in-store channels. With offices across the world, Adyen serves customers including Facebook, Uber, Spotify, and L’Oréal. The cooperation with Foodics as described in this merchant update underlines Adyen’s continuous growth with current and new merchants over the years.


About Foodics

Founded in 2014, Foodics is the leading F&B tech platform in the Middle East, with a 360° SaaS Ecosystem that supports an end-to-end digitization of restaurant operations. The company’s cloud-based Restaurant Management and POS technology allow business owners to track their sales, manage inventory, schedule staff, increase table turnaround time, get intelligence reports, and integrate with 3rd party services seamlessly. 

Foodics provides restaurant owners with a suite of solutions to streamline their front of house, back of house and back-office operations. Foodics also facilitates a better checkout experience through their Foodics Pay payment aggregator program. 


Foodics has processed over 5 billion orders through its platform and continues to revolutionize the food and beverage scene.