11 January 2023, Riyadh, Saudi Arabia. Connecting France and The Kingdom of Saudi Arabia in a first of its kind strategic tech partnership, Foodics, the leading cloud-based restaurant management technology and payments platform in the MENA region, has today announced it has partnered with French-based tech start-up Partoo, who help brands manage and increase their presence online in order to further grow their business.
Together Foodics and Partoo serve over 350,000 brands, and this partnership offers the MENA Food & Beverage community a unique digital management tool that cements a restaurant’s relationship with their prospects and clients. This in turn helps business owners make educated decisions on how to grow their business. This is the first time Foodics collaborates with a French tech company, and it is a first for Partoo also in terms of a strategic collaboration in the Middle East.
Combining Foodics’ FinTech ecosystem and Marketplace community with Partoo’s platform helps F&B restaurant owners manage their customer engagement efficiently and their establishments from end to end; from how they are found online with a robust digital presence, to optimally running their business information and improving their local ranking on the internet. This integration comes free of charge with Foodics Online, allowing restaurant owners more connectivity.
Suhail Jabir, Saudi Arabia General Manager at FOODICS commented, “Customer experience is at the center of this unique collaboration, as the integration between Foodics and Partoo enables restaurant owners to get closer to their existing clients and extend their reach to potential clients online. This aspect is paramount to growing their restaurant as the customer journey often starts online, and we are delighted to be partnering with Partoo to bring a best in class tool to MENA.”
With this strategic partnership, businesses will be able to effectively and optimally manage all their Google and social media presence, online information updates, and their latest news from a single interface and only in a few clicks. Partoo helps brands of all sizes, from corner shops to chain restaurants, all the way to multinational businesses.
Rahul Chauhan, Head of Partnership at Partoo added,“There is no point creating an award winning restaurant if people cannot find it. At Partoo, we make sure a brand’s customer journey starts with their business discoverability. Together with Foodics, we look forward to helping MENA restaurants increase their visibility online”.
FOODICS is officially recognized by the Saudi Central Bank (“SAMA”) as a FinTech company. Since its inception in 2014, Foodics has successfully processed over 6 billion orders through its platform. It also raised a record US$170 million in its series C funding round last year, boosting its innovation capabilities to better serve business owners and partners.
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About FOODICS:
FOODICS is the leading Restaurant and Payment Tech company in MENA, with an innovative 360° SaaS ecosystem making it a pioneer in the regional F&B industry. Formally licensed as a Fintech company by the Saudi Central Bank (SAMA), the company’s vision is to build a complete restaurant management ecosystem that enables owners to run their operations seamlessly and grow their business. Its mission is to empower restaurant and merchant owners with a comprehensive cloud-based POS system to enrich their operations. FOODICS caters to every segment of the F&B sector from traditional dine-in restaurants, cafés, quick service restaurants, bakeries, food trucks through to cloud kitchens and non-food micro-retailers. Since its inception in 2014, it has successfully processed over 6 billion orders through the platform and raised a record USD170 mil in Series C round, making it one of the most promising SaaS companies to emerge from the MENA region.
For more information, please visit www.foodics.com
About Partoo:
Founded in 2014, Partoo is a SaaS tech company, with one mission, to help businesses get closer to their clients. The all-in-one solution is achieved through three pillars:
- Get Found – Presence Management: Automatically broadcast your stores’ information on the main directories, GPS, search engines, social networks and opinion websites. Store Locator: Optimise your website with a Store Locator and customisable pages per location.
- Get Chosen – Review Management: Centralise the reviews left on your establishments, whether they come from Google, TripAdvisor or Facebook with regular reports, and analysis. Review Booster: Encourage satisfied customers to leave positive reviews on Google Business Profile via SMS invites. Messages: Centralise all messages received from Google Business Profile, Facebook Messenger, and Instagram and easily respond to them centrally or locally.
- Get Clients – Increase your revenue, thanks to the QR code solution for payments and click and collect. Today, we are a team of more than 400 trusted experts, assisting over 200,000 establishments across the world.
For more information, please visit https://www.partoo.co/en/
